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Press Kit
| no: 2437-01
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Press kit - Press release - The Chocolate Lamp - Pelo HD
A v2com exclusive

The Chocolate Lamp

Santiago, Chile

Pelo HD

Floor Lamp Design


Yerbas Buenas, Chile, 2017-07-11 -

Food as inspiration and a modular design, such as the Rubik cube, were the elements that led Chilean industrial designer Pedro Pablo Herrera Daniel to create his Chocolate Design collection.


The Chocolate Lamp is the first product developed with the modular concept in mind. 


The lamps are made of thermoformed acrylic, using a laser cut technique. The base and the vertical structure are made of black and white metal.


The Chocolate Lamp is composed of 6 backlit modules with RGB LED ribbon, which provides light in more than 10 different shades and intensities. The design aimes to provide warmth and joy to homes.

A hanging lamp and a wall fixed version are in the stage of development.


In March 2017, the design was awarded with Bronze by the ePDA (European Product Design Awards) in the category lighting, floor lamps. Previously, it was shown at IDS Toronto in January 2017, as part of the Studio North show. 


The chocolate collection also features coffee tables and cabinets. These products are made of wood with a plastic laminate finish or of metal, painted with electrostatic color.


About Pelo HD

Pedro Pablo is the founder and director of Pelo HD design studio. With offices in Santiago de Chile, the studio is dedicated to the creation of new product design concepts. His team is made up of interior and fashion designers, all sharing the company's collaborative approach.


Furthermore, the company offers furniture  manufacturing for retail and interior design projects. Independent projects, such as the chocolate line, are becoming part of their portfolio. 


In addition to "Chocolate", Pelo HD is working on the creation of two new product lines, also related to food: "Honey" and "Beer". 

- 30 -


Media contact
  • Pelo HD
  • Pedro Pablo Herrera Daniel, Director
  • pelo@pelohd.com
  • +56944599390
Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - White Chocolate Lamp - Photo credit: Maria Imagenes
White Chocolate Lamp
Photo credit: Maria Imagenes
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Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - Red Chocolate Detail - Photo credit: Maria Imagenes
Red Chocolate Detail
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Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - Red Chocolate Lamp - Photo credit: Maria Imagenes
Red Chocolate Lamp
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Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - Purple Chocolate Lamp - Photo credit: Maria Imagenes
Purple Chocolate Lamp
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Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - Green Chocolate Lamp - Photo credit: Maria Imagenes
Green Chocolate Lamp
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Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - Led Colours Chocolate Lamp - Photo credit: Maria Imagenes
Led Colours Chocolate Lamp
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Press kit | 2437-01 - Press release | The Chocolate Lamp - Pelo HD - Industrial Design - Chocolate lamp dimensions - Photo credit: Pelo HD Design Studio
Chocolate lamp dimensions
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